July 22, 2024

Decoding Labels on “Italian” Food products

Decoding Labels on “Italian” Food products
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This episode emphasizes common marketing tactics like "Imported from Italy," "Packed in Italy," "Made in Italy," and "Product of Italy," clarifying their meanings: the former three do not guarantee Italian ingredients, while only "Product of Italy" ensures the use of genuine Italian raw materials. The goal is to empower consumers to make informed decisions and avoid being misled by superficial Italian sounding branding, promoting transparency in food shopping experiences.